The Impact Field Guide and Toolkit
BRITDOC’s Impact Field Guide & Toolkit is a series of modules that guide users to develop an evaluation approach for creative projects. Originally designed for use with documentary films, the guide and toolkit provide relevant information for other arts-based projects. The guide and toolkit includes 9 in-depth case studies, step-by-step instructions and exercises for developing an evaluation strategy, and helpful resources, including an Impact Evaluation Plan template.
BRITDOC’s approach to evaluation is based on four “impact dynamics”:
- Changing minds
- Changing behaviors
- Building communities
- Changing structures
The modules help users to identify their project’s key messages, goal, key agents, and priority impact dynamic and then guide users to develop key tasks to deliver on their stated goals.
[Adapted from http://impactguide.org/]